Hi mknight66,
$40 for a 32GB player? I'm 99% sure it's a scam and the player's memory is hacked. First thing to try is to put lots of videos on there until you fill it up. Even if you just copy and paste the demo video that comes with the player 500 times! It would be easier doing the copy/paste then to try to convert and find enough movies to fill up 32GB.
I have a similar player to yours but only 4GB version.
Can you take some photos of your player? You can see photos of my player here:
http://mympxplayer.org/image-asp689.html and here:
http://mympxplayer.org/image-asp690.html
Does that look similar to your player? I have three buttons in the middle.
To find what type of chipset your player has, best to go into the "System Info" menu within your player and post the firmware version, date etc.. That will give us a better idea what type of chipset it runs.