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TV commercials sound louder than TV programs?
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  #1 (permalink)  
Old 1st Sep 2007, 7:35 am
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Default TV commercials sound louder than TV programs?


I would like to settle an argument. Everyone knows that TV commercials often sound louder than TV programs.

I heard from a reliable source that commercials aren't actually any louder but they just seem that way because of some clever tricks they use.

My partner says this is nonsense because the commercials are obviously louder. It certainly seems like they are louder but my source should know what he's talking about.

Can anyone explain this ?
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Old 1st Sep 2007, 7:47 am
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Personally, they seem louder to me. I'm curious to know what kind of tricks would do that? Obnoxious music perhaps?
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Old 1st Sep 2007, 11:48 am
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You are correct. The commercials seem louder because the sound is compressed. I'm not sure of the exact details, buy it has to do with the way that the signal spectrum is squished down in the commercials. I, too, remember this from some reliable sources.

The net effect to me and everyone else is that the sound "seems" louder. But it's not, apparently.
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Old 1st Sep 2007, 9:46 pm
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Commercials does sound louder to me it seems. I'll often reduce the volume when it's the ads, and increase the volume when the show restarts.
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Old 2nd Sep 2007, 12:21 am
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Commercials are broadcast with enhanced audio similar to using EQ settings. They are broadcast at the same volume but sound loader because certain frequencies are boosted.
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Old 2nd Sep 2007, 7:36 am
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Ah, that makes sense. Thanks tadad! 8)
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Old 2nd Sep 2007, 11:21 am
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They do it so u notice them more. its the same here in the uk. but my tv has "auto volume" which automatically adjusts the volume so the sound is always at the same loudness.
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Old 2nd Sep 2007, 12:00 pm
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Default Re: TV commercials sound louder than TV programs?

commercials = pure shit
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Old 2nd Sep 2007, 7:37 pm
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Default Re: TV commercials sound louder than TV programs?

Quote:
but my tv has "auto volume" which automatically adjusts the volume so the sound is always at the same loudness.
that's nice,u won't be bothered by it
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Old 3rd Sep 2007, 6:46 am
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Quote:
Originally Posted by geostar";p=&quot View Post
They do it so u notice them more. its the same here in the uk. but my tv has "auto volume" which automatically adjusts the volume so the sound is always at the same loudness.
Mine too.
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